The Pomegranate: Fruit of Myth and Legend
By Mike McCoy, Executive Director, Kern County Museum
Mike McCoy
Executive Director, Kern County Museum
One of the oldest cultivated fruits in the world,...
Holloway Commemorates 90th Anniversary by Discing a Giant 90 at its Lost Hills Mine
By Brian Milne, Holloway, Vice President of Marketing
LOST HILLS, Calif. – Since 1932, Holloway has been a household name in Central...
The Cattleman’s Corner: The Customer is Always Right
By Austin Snedden, Ranching Contributor, Valley Ag Voice
“The customer is always right” is an age old saying taught in business classes...
POM Wonderful Pomegranate Fresh Arils Are Back with New Branding and Biggest Digital Marketing...
New digital campaign kick-starts pomegranate season by showcasing POM Wonderful Pomegranate Fresh Arils as “Insta-Antioxidants” to enjoy as a snack or...
Wonderful Pistachios Expands eSports Marketing With Content Partnership
Wonderful Pistachios Partners with GoldGlove to Promote Guilt-Free and Less Mess Snacking While Gaming as Part of Latest eSports Investment
Press Release...
Press Release Provided by US Cattleman’s Association
Press Release Provided by US Cattleman’s Association
With only hours to spare, Congress on September 30th passed legislation to avoid a government...
POM Wonderful® Launches National Cocktail Contest to Support Local Bars Following Pandemic Closures
Five bars to receive a $10,000 cash prize and a year’s supply of POM Wonderful® 100% Pomegranate Juice by creating cocktails...
Wonderful® Pistachios Drives Plant Protein Conversation Forward With 3rd Annual Educational Offering
Press Release Provided by The Wonderful Company
Wonderful® Pistachios, a leader in complete plant protein, will host a virtual panel discussion to...
Wonderful® Pistachios Expands Esports Marketing With Content Partnership
Press Release Provided by The Wonderful Company
As part of its continued quest to promote healthy snacking done right, Wonderful® Pistachios is...
Livestock Show is A-Go, but 2021 Fair is Cancelled
By Audrey Hill, Feature Contributor, Valley Ag Voice
On Monday May 17th, the Kern County Fair Board met to decide the fate...
Local Cannabis Industry Operator Celebrates Industry Holiday in Style
By Geoffrey Taylor, MA, Hemp Contributor, Valley Ag Voice
It was a royal affair at the 420 Kingdom “The King’s Court” event...
Wonderful Agency Names Margaret Keene as its New Chief Creative Officer
Press Release Provided by The Wonderful Company
The Wonderful Company, the privately held, Los Angeles-based company dedicated to harvesting health around the...
The Rosedale Colony: Land Speculation, English Gentry and Water Rights
By Mike McCoy, Executive Director, Kern County Museum
Mike McCoy
Executive Director, Kern County Museum
If you drive out highway 58 west from Bakersfield,...
Wonderful Halos® Mandarins Rank as America’s No. 1 Healthy Snack Brand
Press Release Provided by the Wonderful Company
Wonderful Halos, America’s No. 1 mandarin, was recently named the most-loved healthy snack brand among...
Economic Study Bolsters Value of Generic Marketing Efforts by Pistachio Industry
Press Release Provide By American Pistachio Growers
American Pistachio Growers’ (APG) efforts to reduce or eliminate trade barriers in several key overseas...
