FieldProtect was approved for CA. (Photo: Igishevamaria / Adobe)

By Valley Ag Voice Staff 

In March, Save Foods received regulatory approval for its pre-harvest treatment product — FieldProtect— supporting its expansion in California. The Department of Pesticide Regulation approved and registered FieldProtect in compliance with the state’s pesticide regulations.  

This approval is a significant advancement for Save Foods in enhancing food safety and minimizing waste from farm to table. Additionally, it offers opportunities for commercial growth within the state. 

According to a press release, Save Foods anticipates that entering California’s agricultural sector will allow for favorable conditions in the sustainable agriculture market as the state leads in organic production. 

According to the California Department of Food and Agriculture, the state’s agricultural sector garnered over $59 billion in market value in 2022, supporting a prime environment for FieldProtect. 

According to the release, agricultural exports from California rose to $22.5 billion in 2021, a 7% increase from the previous year. Additionally, organic product sales reached $14 billion — a 16.4% rise from the previous year. 

The near-harvest treatment expects to address specialty crop markets in the state such as berries.

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